Bruce Buffer is Helping Combat Sports Athletes Brand and Market Themselves

The veteran voice of the UFC is excited for a jam-packed summer of bouts inside the Octagon.

Sports Illustrated's Robin Lundberg is joined by UFC Octagon announcer and co-founder of millions.co Bruce Buffer. Buffer talks all things UFC. Conor McGregor's impact on the sport and his upcoming trilogy bout with Dustin Poirier. Will we ever see Jon Jones fight heavyweight champ Francis Ngannou? Where does Amanda Nunes rank amongst the best of all time?