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Video: Kevin Durant and Dwyane Wade haunt each other's dreams
By Rob Mahoney It's commonplace in NBA-inspired commercials to show athletes working hard behind the scenes, training tirelessly in empty gyms, open fields and
By Rob Mahoney
It's commonplace in NBA-inspired commercials to show athletes working hard behind the scenes, training tirelessly in empty gyms, open fields and quiet weight rooms. But Gatorade took that familiar formula and infused it with clever narrative flair in their latest spot, in which Kevin Durant and Dwyane Wade frighten one another into a furious spiral of self-improvement.
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ROB MAHONEY
Rob Mahoney is an NBA writer dedicated to the minutiae of the game of basketball, its overarching themes and everything in between. He joined the Sports Illustrated staff in 2012.