By Bill Carey
August 07, 2012

Gymnast Gabby Douglas could make millions of dollars in endorsements. (Scott Halleran/Getty Images)

With 22 medals, Michael Phelps is the most decorated Olympian in history, but gymnast Gabby Douglas has thoroughly beaten the swimmer in hits on the NBC Olympics website during the London Games.

Douglas, the individual all-around gold medalist who also helped lead the U.S. to the team gold, has recorded 18.27 million hits, NBC announced. Phelps is second best with 7.04 million hits.

Douglas' teammate McKayla Maroney, the silver medalist in the vault, is third with 6.04 million hits.

has been one of the breakout stars earn millions of dollars in endorsements

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