Earlier this month, Pistons head coach Stan Van Gundy implored his team to "form a f---ing wall" around the basket to protect a late lead. The tactic worked and the team adopted it as a sort of rallying cry.
Now the franchise has applied for a trademark on the less profane phrase "form a wall."
On Jan. 15, the team filed a trademark claim to use the phrase on every piece of clothing imaginable, including baby bibs and "novelty headwear with attached wigs."
Here's the clip that inspired the whole thing (with the profanity included):
- Dan Gartland