Lisa Borders has been named president of the WNBA, NBA commissioner Adam Silver announced Wednesday.
Borders has most recently served as the chair of The Coca-Cola Foundation and vice president of global community affairs for Coca-Cola. She will join the WNBA on March 21.
“The WNBA has reached a significant milestone, and I feel privileged to be joining the league at such an exciting time,” Borders said in a statement. “I have always been a staunch supporter of this league and its tremendous athletes. The athleticism of the game and the sportsmanship exhibited between teams offers clear evidence of our ability to grow women’s basketball.”
The WNBA was founded in April 1996 and began play the following year. The Minnesota Lynx are the defending WNBA champions. Regular season play for the upcoming season will begin in June.