Canelo Alvarez: Does He Have the Personality to Be the Face of Boxing?

Canelo Alvarez successfully unified the middleweight division after defeating Daniel Jacobs over the weekend. But why has his success fallen under the radar? SI Now discusses Canelo's lack of public buzz and whether he can carry the sport moving forward.

Canelo Alvarez successfully unified the middleweight division after defeating Daniel Jacobs over the weekend. But why has his success fallen under the radar? SI Now discusses Canelo's lack of public buzz and whether he can carry the sport moving forward.