Boston Bank Presents Commercials Featuring Animated, Beardless Dustin Pedroia

Tuesday July 2nd, 2013

Red Sox stalwart Dustin Pedroia is the new face of Boston based bank Salem Five, though that visage is incomplete: Inexplicably, the animated spots have stripped the second basemen of his beard. The bank enlisted the veteran for a playful series of local ads titled Pedroia's World, reminiscent of  '90s cartoon Bobby's World, that draw a parallel between the player's solid reputation and the bank's sturdy financial service offerings.

Says animated Pedroia:

“Baseball’s not just my job, it’s my life. I eat, drink and sleep baseball. I breathe baseball. If I ever cried, I’d cry baseballs. But I don’t cry because I’m the laser show, man.”

And Salem Five is just as passionate about banking!

But the glaring absence of whiskers begs the question: Does the bank think his true-to-life, poorly manicured chin sweater would convey a less businesslike air? Because I'm here to say: It wouldn't. The essence of Dustin Pedroia is his beard. Accept nothing less than this mug, even (especially) when banking:

Getty Images Getty Images

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