Donald Trump is squarely taking on one of the most important issues facing the United States of America -- ESPN's ratings and subscriptions.
This is hardly the first time Trump's social media addiction has led him to opine on the World Wide Leader. Back when he was just a celebrity, Trump often tweeted about ESPN. Let's take a trip down memory lane.
Feb. 22, 2012
Analysis: A vintage Trump tweet: Bullying? Check. Humblebrag? Check? Using an absolute? Check.
Oct. 18, 2012
Analysis: Basic humblebrag. Also, shows you how much Trump's massive ego needed the affirmation of being covered by ESPN.
Jan 17, 2013
Analysis: Direct hit. Hyperbole. Sloppy (no spacing after apology, three dashes). Uses exclamation point to show how much he hates political correctness.
July 14, 2013
Analysis: Straight from the Trump playbook. Over-the-top insult, uses a rating, plays the victim. Hat trick.
Jan 29, 2014
Analysis: Classic ego stroke. Praising a show that's not good just because they have you on. Over-the-top compliment.
March 4, 2014
Analysis: Grand slam: Humblebrag. Ego stroke. Third person. Narcissism.
Analysis: Pats himself on the back. Throws in a dash of narcissism.
Nov. 7, 2014
Analysis: Basic self-promotion, overstating quality of the show/hosts.
Dec. 16, 2014
Analysis: We'll just let this one stand on its own. Actually, no we won't.