Analyzing Donald Trump's Tweets About ESPN Over The Years

Donald Trump is squarely taking on one of the most important issues facing the United States of America -- ESPN's ratings and subscriptions.
With Jemele Hill at the mike, it is no wonder ESPN ratings have "tanked," in fact, tanked so badly it is the talk of the industry!
— Donald J. Trump (@realDonaldTrump) October 10, 2017
ESPN is paying a really big price for its politics (and bad programming). People are dumping it in RECORD numbers. Apologize for untruth!
— Donald J. Trump (@realDonaldTrump) September 15, 2017
This is hardly the first time Trump's social media addiction has led him to opine on the World Wide Leader. Back when he was just a celebrity, Trump often tweeted about ESPN. Let's take a trip down memory lane.
Feb. 22, 2012
Analysis: A vintage Trump tweet: Bullying? Check. Humblebrag? Check? Using an absolute? Check.
Oct. 18, 2012
Analysis: Basic humblebrag. Also, shows you how much Trump's massive ego needed the affirmation of being covered by ESPN.
Jan 17, 2013
Analysis: Direct hit. Hyperbole. Sloppy (no spacing after apology, three dashes). Uses exclamation point to show how much he hates political correctness.
July 14, 2013
Analysis: Straight from the Trump playbook. Over-the-top insult, uses a rating, plays the victim. Hat trick.
Jan 29, 2014
Analysis: Classic ego stroke. Praising a show that's not good just because they have you on. Over-the-top compliment.
March 4, 2014
Analysis: Grand slam: Humblebrag. Ego stroke. Third person. Narcissism.
Sept.17 2014
Analysis: Pats himself on the back. Throws in a dash of narcissism.
Nov. 7, 2014
Analysis: Basic self-promotion, overstating quality of the show/hosts.
Dec. 16, 2014
Analysis: We'll just let this one stand on its own. Actually, no we won't.

Jimmy Traina is a staff writer and podcast host for Sports Illustrated. A 20-year veteran in the industry, he’s been covering the sports media landscape for seven years and writes a daily column, Traina Thoughts. Traina has hosted the Sports Illustrated Media Podcast since 2018, a show known for interviews with some of the most important and powerful people in sports media. He also was the creator and writer of SI’s Hot Clicks feature from 2007 to '13.