The Oct. 25 game in London between the Buffalo Bills and Jacksonville Jaguars will be the first game in league history broadcast nationally exclusively on a digital-only platform, Kevin Clark of The Wall Street Journal reports.
While the game will be shown on local television in Buffalo and Jacksonville, Clark reports it will be excluded from DirecTV’s Sunday Ticket package. Clark also reports the league is still shopping the rights for the game.
The game will be one of three in London next season and each will kick off at 9:30 a.m. ET.
In February, Sports Business Daily’s John Ourand reported the league was planning to broadcast one game online. NFL senior vice president of media strategy, business development and sales Hans Schroeder told Ourand the league was interested in the London games because of the broadcast times around the world, particularly Asia.
The Jaguars are halfway through a four-year deal to play one home game each season in London. Owner Shad Khan said earlier this year that he wants to extend the series in London.
- Paul Palladino