NFL Writer Gets 'Good Morning Football' Tattoo After Losing Bet to Peter Schrager

In this story:
Jarrett Bailey will forever live with the initials "GMFB" branded on his left thigh.
After a bet he made with now-ESPN analyst Peter Schrager last fall, the NFL writer made good on his promise to get a Good Morning Football tattoo on his body.
For further context, Bailey responded to Schrager—formerly of Good Morning Football—last September in reaction to his NFL playoff predictions, writing: "If the Broncos make the playoffs, I'll get GMFB tattooed on my body." Denver went on to finish 10-7 and make the postseason, and now Bailey is permanently inked.
"A bet's a bet," the SB Nation and The Sporting News scribe posted on X (formerly Twitter). "Cheers, Broncos fans."
Here's a look at his new work of body art:
A bet’s a bet @PSchrags
— Jarrett Bailey (@JBaileyNFL) July 23, 2025
Cheers, Broncos fans. pic.twitter.com/2XFXSGj1bH
"At first, I was gonna try to do something else. A giveaway of some sort," Bailey—who was pardoned by Schrager last December when Denver made the playoffs—told Sports Illustrated. "But fans rightfully pointed out that I said I’d get a tattoo and that I should stick to it. And they were right. It’s $150 I’ll never get back, but also a fun reminder that I’m lucky to talk about football for a living and a fun story I’ll have for the rest of my life."
Good on Bailey for following through.
More NFL on Sports Illustrated

Mike Kadlick is an NFL writer for Sports Illustrated. He’s also a New England Patriots reporter for CLNS Media, where he hosts the Patriots Daily podcast and covers the beat from Gillette Stadium. Before joining SI, Kadlick worked at WEEI sports radio in Boston. He holds a master’s degree in public relations from Boston University. When Kadlick’s not covering football, he can be found running, spending time with his wife and dog, and enjoying all things pizza.