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Land of the Freak: The Story of Giannis and Milwaukee

Giannis Antetokounmpo is a year away from free agency, but Milwaukee can call on its special relationship with the star — and his family.
Land of the Freak: The Story of Giannis and Milwaukee
Land of the Freak: The Story of Giannis and Milwaukee

The late Charles Antetokounmpo passed down this bit of wisdom to Giannis Antetokounmpo and his other basketball-playing sons: always want more but never be greedy.

These days, the phrase provides some solace in Milwaukee. Though Christian Yelich, the Brewers’ star outfielder, just signed a nine-year extension to stick around, Giannis can become a free agent after next season. This current limboed season is unlikely to affect the service time of NBA players, which means the Freak could conceivably leave town for sunnier climes, if not greener pastures. (In the arcane economy of the NBA, the Bucks can still pay Giannis more than any other suitor.) He is in the third year of a four-year, $100 million deal and could sign an extension as early as this summer. And for the far-flung Antetokounmpo brothers—born in Greece to Nigerian parents—the family home has become this unlikely locale of Friday fish fries and drink wisconsinbly T-shirts. “For sure, for sure,” says Thanasis, standing beneath the Greek and Nigerian and American flags suspended from the rafters in the Bucks’ glittering new practice facility. “Home is where your family is. And my mom and my brothers are here.”

In Milwaukee, you see Giannis everywhere. He’s on that enormous banner stretched across the Fiserv Forum parking garage downtown, extending his wingspan—7' 3" in real life—as if trying to wrap his arms around the city. But he’s also in the smaller banner, just across from the arena, that makes no mention of him but doesn’t have to. Hanging on the side of the Turner Hall athletic club, it says, simply, immigrants welcome here.

Giannis covers one exterior wall of the Corner Market convenience store in Milwaukee’s Tippecanoe neighborhood, just north of the airport. Milwaukee artist Fred Kaems received a commission to beautify a brick wall facing a residential street, and in doing so he wanted to exemplify Milwaukee, celebrate multiculturalism and offer hope in a city historically polarized by race. “What is Milwaukee?” asks Kaems. “Who is important? Giannis isn’t from this city, but he’s continued to grow here, and that’s a great metaphor for the city. He’s growing as we do.”

Steve Rushin goes deep on Giannis and his future in Milwaukee in SI.com's Daily Cover. CLICK HERE FOR THE FULL STORY.

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Bill Huber
BILL HUBER

Bill Huber, who has covered the Green Bay Packers since 2008, is the publisher of Packers On SI, a Sports Illustrated channel. E-mail: packwriter2002@yahoo.com History: Huber took over Packer Central in August 2019. Twitter: https://twitter.com/BillHuberNFL Background: Huber graduated from the University of Wisconsin-Whitewater, where he played on the football team, in 1995. He worked in newspapers in Reedsburg, Wisconsin Dells and Shawano before working at The Green Bay News-Chronicle and Green Bay Press-Gazette from 1998 through 2008. With The News-Chronicle, he won several awards for his commentaries and page design. In 2008, he took over as editor of Packer Report Magazine, which was founded by Hall of Fame linebacker Ray Nitschke, and PackerReport.com. In 2019, he took over the new Sports Illustrated site Packer Central, which he has grown into one of the largest sites in the Sports Illustrated Media Group.