Raiders OC Chip Kelly Sums Up His New Coaching Philosophy in Three Words

Las Vegas is getting a proven winner.
Chip Kelly before No. 6 Ohio State's 34–23 win over No. 3 Notre Dame in the national championship on Jan. 20, 2025.
Chip Kelly before No. 6 Ohio State's 34–23 win over No. 3 Notre Dame in the national championship on Jan. 20, 2025. / Mark J. Rebilas-Imagn Images

Ahead of the 2025 season, the Las Vegas Raiders have imported two of 21st-century football's great thinkers: coach Pete Carroll and offensive coordinator Chip Kelly.

The former was a national champion at USC and Super Bowl winner with the Seattle Seahawks. The latter won a national title this past year as Ohio State's offensive coordinator.

With that championship in his back pocket, Kelly decided to accept a new challenge—and on Wednesday, he signaled his willingness to embrace that challenge by using a phrase from Raiders history.

"My coaching philosophy is very simple —now three words," Kelly said via ESPN's Paul Gutierrez. "Just win, baby."

"Just win, baby," for the uninitiated, was a favorite catchphrase of former team owner Al Davis.

Las Vegas, however, has found winning difficult in recent years. The Raiders went 4-13 in 2024, their worst mark since 2014; their last playoff win came all the way back in 2002.


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Patrick Andres
PATRICK ANDRES

Patrick Andres is a staff writer on the Breaking and Trending News team at Sports Illustrated. He joined SI in December 2022, having worked for The Blade, Athlon Sports, Fear the Sword and Diamond Digest. Andres has covered everything from zero-attendance Big Ten basketball to a seven-overtime college football game. He is a graduate of Northwestern University's Medill School of Journalism with a double major in history .