Tyler, the Creator Unveils Collaborations With Seven NFL Teams on Merchandise

The musician's Golf Wang brand debuted its football-themed pieces Thursday.
Tyler, the Creator at Coachella in 2024.
Tyler, the Creator at Coachella in 2024. / Jay Calderon/The Desert Sun / USA TODAY NETWORK

Tyler, the Creator is now Tyler, the NFL Team Collaborator.

The rap icon's Golf Wang fashion brand is undertaking a collaboration with seven NFL teams on merchandise, it announced Thursday. The company unveiled a collection of pieces modeled by a who's who of multimedia stars—among them rappers Rick Ross and Schoolboy Q, NFL stars Maxx Crosby and Puka Nacua, and YouTuber Mark Phillips.

The seven teams involved in the collaboration include the Carolina Panthers, Dallas Cowboys, Las Vegas Raiders, Los Angeles Rams, Miami Dolphins, Philadelphia Eagles and San Francisco 49ers. Clicking on the models on the brand's website sends shoppers to a page apparently patterned after the ubiquitous catalogs that hawked sports merchandise in the 1990s.

Per Golf Wang, the pieces will go on sale on 11 a.m. ET Saturday.

Tyler, the Creator is a five-time Grammy nominee and two-time Grammy winner, for Best Rap Album in 2020 (for IGOR) and 2022 (for Call Me If You Get Lost). His eighth album, Chromakopia, came out on Oct. 28.


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Patrick Andres
PATRICK ANDRES

Patrick Andres is a staff writer on the Breaking and Trending News team at Sports Illustrated. He joined SI in December 2022, having worked for The Blade, Athlon Sports, Fear the Sword and Diamond Digest. Andres has covered everything from zero-attendance Big Ten basketball to a seven-overtime college football game. He is a graduate of Northwestern University's Medill School of Journalism with a double major in history .