Skip to main content

Emmitt Smith, Jerry Rice and Dick Butkus Iconic Covers First to be Featured in Sports Illustrated's NFT Launch

Author:
Publish date:
Video Duration:
10:12

“For almost 70 years, Sports Illustrated covers have showcased the greatest moments in sports and made them history,” said Michael Sherman, VP Media at Authentic Brands Group. “In partnering with OneOf, superstar athletes and renowned crypto artists, we are now able to bring those iconic covers to life in a new and creative way.”