McDonald's introduced Canadiens forward Max Pacioretty's new sandwich, the Max 67, in Boston on unsuspecting Bruins fans.
Does NHL stand for National Hamburger League?
First it was Senators goalie Andrew 'Hamburglar' Hammond getting tossed an all-beef patty in celebration and then teammate Curtis Lazar ate one off the ice. Now, the burger has found another way to infiltrate its way into the league: Max Pacioretty's "Max 67" sandwich, currently being sold at McDonald's in Canada.
The Canadiens forward's namesake features an Angus beef patty, bacon bits, tri-color nachos, cheese, tomato and onion and is topped with nacho sauce. It will be available through April 20.
Boston, however, got to try the new menu item as well in a promotional stunt that had a little fun with Bruins fans.
The reactions are priceless.
It's nice to see that even Bruins fans can break bread with the archenemy, even if unknowingly.