Oklahoma quarterback Baker Mayfield tossed a three-yard touchdown pass to Mark Andrews with less than five minutes remaining in the third quarter to put the Sooners up 28–3 over Kansas. After the touchdown, Mayfield grabbed at his crotch and mouthed "F--k You" to the Jayhawks' sidelines.
Earlier in the game, Kansas players refused to shake hands at the coin toss and were flagged for a late hit on Mayfield in the second quarter.
"NFL GMs are going to see that and they're going to mark it down saying that's not what we want in the National Football League," the announcer said. "That's not what Lincoln Riley wants at Oklahoma. It's not what we want in college football as fans."
Mayfield apologized for his actions in the postgame press conference.
"I got caught up in a competitive game, a chippy game, but what I did today, tonight, was unacceptable," Mayfield said. "I am a competitive player but what I did was unacceptable so I apologize. It's disrespectful. It's not the example I want to set. It's not the legacy I want to leave at OU. I truly do apologize."
After the game, head coach Lincoln Riley said that there was "no excuse" for that behavior despite it being a chippy game between the two teams.
It was Mayfield's 122th career passing touchdown, which puts him seventh in FBS history.