The 2014-15 NBA season is right around the corner, which means it's time to start capitalizing on those early endorsement deals.
For Los Angeles Laker guard Jeremy Lin, he's doing something a bit different than the usual Gatorade / Nike sponsorship. If you're a fan of puppies, juice cleanses, plungers or toilet seats, prepared to be sold.
OK, yes, the video is satirical, but NBA players really should be doing more dog-themed endorsements. Chris Bosh is ready and waiting.
-- Alex Suskind