'Monster' deal for American Pharoah

NEW YORK (AP) Monster Energy drink has a new celebrity athlete endorsing the caffeinated beverage: Triple Crown hopeful American Pharoah.

In the days leading up to Saturday's Belmont Stakes, the colt will wear a blanket featuring the product logo. The owners, Zayat Stables, will wear sponsor hats and jockey Victory Espinoza will carry the company trademark on his collar during the race.

''He's a monster of a horse, and everybody is full of energy,'' stable manager Justin Zayat said of the promotional deal.

SI Apps
We've Got Apps Too
Get expert analysis, unrivaled access, and the award-winning storytelling only SI can provide—from Peter King, Tom Verducci, Lee Jenkins, Andy Staples, Grant Wahl, and more—delivered straight to you, along with up-to-the-minute news and live scores.