UFC vs. WWE: How the values changedFortune Magazine reporter John Kell explains how TV contracts boosted UFC's value and potential.SI Staff|Share on FacebookShare on XAdd us as a preferred sourceFortune Magazine reporter John Kell explains how TV contracts boosted UFC's value and potential.Add us as a preferred source on GoogleFollowLoading recommendations... Please wait while we load personalized content recommendationsPublished Jul 11, 2016 | Modified Jul 11, 2016SI STAFFShare on FacebookShare on XHome/MMA