Memphis Grizzlies, NBA and Michelob to launch virtual fan experience to get fans closer to the games
The Memphis Grizzlies announced today that they are creating an experience where fans will have a courtside view of select Grizzlies games in Orlando. Grizzlies fans will also be able to virtually cheer while waiving their new "Memphis vs Errrbody" Growl Towels.
Fans will be invited to sign up for the chance to be a part of the Virtual Michelob ULTRA Courtside Fan Experience, which will allow fans to appear virtually on screens during games. Grizzlies 365 MVP members will have their own chance to watch the games via the Virtual Courtside Fan Experience.
Michelob ULTRA, which was recently unveiled as the “Official Beer of the NBA” announced that they’d be bringing fans closer to the game during the NBA restart in Orlando, with “Michelob ULTRA Courtside,” a first-of-its-kind digital experience that allows fans to appear virtually inside the arena and share in the excitement of the game with other fans, including interacting with one another. From today, fans can visit http://ultracourtside.com and follow Michelob ULTRA’s social channels for details on how to get access to the courtside experience as well as additional exclusive giveaways and experiences.
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