In an effort to show off its 2017 Ridgeline truck, Honda released a Super Bowl commercial emphasizing its self-proclaimed “innovative features” through the use of a herd of singing sheep.
The 60-second spot, entitled “A New Truck to Love,” is shown to the tune of Queen’s 1976 hit song “Somebody to Love.”
If the truck-bed audio system doesn’t do it for you, the singing sheep are sure to get your attention.
The ad aired during Sunday's game between the Denver Broncos and Carolina Panthers.
See Honda’s Super Bowl 50 ad below.