Dallas Mavericks owner Mark Cuban predicted Sunday that fans would turn away from the NFL over the course of the next decade because of what he calls continued greed from the league.
"I think the NFL is 10 years away from an implosion," Cuban told reporters Sunday in Dallas, according to ESPN.com's Tim McMahon. "I'm just telling you, pigs get fat, hogs get slaughtered. And they're getting hoggy. Just watch. Pigs get fat, hogs get slaughtered. When you try to take it too far, people turn the other way.
"I'm just telling you, when you've got a good thing and you get greedy, it always, always, always, always, always turns on you. That's rule number one of business."
Cuban thinks that even the NFL can become over-saturated. In his conversation with reporters, he was specifically talking about the league's recent television deal that expands the NFL's presence on Thursday nights. In February, the league agreed to a one-year deal in which CBS will partner with the NFL Network to air Thursday night games.
Cuban said it's a mistake for the NFL to try to dominate nights other than Sunday and Monday. In addition to Thursday-night games, there will also be Saturday night games late in the season. Cuban compared the NFL's move to the over-saturation of the popular game show, "Who Wants to be a Millionaire," which declined in popularity after it expanded its airing to five nights a week.
"They put it on every night," Cuban said, according to ESPN. "Not 100 percent analogous, but they handled it the same. I'm just telling you, pigs get fat, hogs get slaughtered."