The White House is Not Happy about David Ortiz's Sponsored Selfie Stunt
When the Boston Red Sox visited the President earlier this week, David Ortiz snapped a selfie with Barack Obama that quickly went viral. Unfortunately, it turned out not to be a fun, spur-of-the-moment occurrence and more of pre-planned branding attempt by Samsung.
Since the President would rather not be a part of any company's ad campaigns for obvious reasons, White House press secretary Jay Carney has spoken out about the incident:
“As the rule the White House objects to attempts to use the president’s likeness for commercial purposes... We object in this case.”
Samsung says the decision to take the picture was made in the moment by Ortiz, but the New York Post reports that someone, possibly Ortiz, was heard shouting "cha-ching" immediately after the photo was taken.
What an honor! Thanks for the #selfie, @BarackObama pic.twitter.com/y5Ww74sEID
— David Ortiz (@davidortiz) April 1, 2014