Lindsay Applebaum/SI

Shaquille O'Neal has endorsed nearly everything on the planet.

By Lindsay Applebaum
March 06, 2015

Shaquille O'Neal turned 43 today, so it felt like a good time to celebrate all he's accomplished in his career. Not his basketball career -- his other job, as a pitchman for, um, everything. I do not use this word lightly, but there is LITERALLY no chance you haven't purchased or at least used a Shaq-backed product. None.

Shaq is such a businessman now that he actually uttered this sentence to the New York Times last year: “We’d like to see if we can create a little synergy under the Shaq umbrella."

Below are just 50 of the (probably) thousands of things under the Shaq umbrella, ranked in order of their value to mankind and/or deliciousness.

50
Sleep apnea mask
 
 
49
Power balance bracelet
 
 
48
iGO HEADPHONES
 
 
47
Susta sugar subsitute
 
 
46
Quick Sticks (GLUCOSE)
 
 
45
callsnap app
 
 
44
Apollo jets
 
(In case you're in the market, this is his favorite.)
43
Enlyten diet strips
 
 
42
Shaqdown app
 
 
41
Tout
 
 
40
Audemars piguet watches
 
 
39
Toys R Us (for charity)
 
 
38
Something called Blackphone
 
 
37
24-Hour Fitness
 
Find a "Shaquille O'Neal Signature Club" near you!
36
Radio Shack
 
 
35
Soupman
 
 
34
Zales
 
 
33
Soda Shaq (Arizona Beverages)
 
 
32
Tiger Woods PGA Tour
 
 
31
Shaq Fu Punch (Arizona Beverages)
 
 
30
Muscle Milk
 
 
29
Little Shaq books
 
(They're not out yet.)
28
Dunkman shoes and apparel
 
 
27
Chris Christie
 
 
26
Harbin beer
 
 
25
Nintendo DS Tomodachi Life
 
 
24
Dove for Men
 
 
23
JCPenney (Shaq Select sneakers)
 
 
22
Macy's (suits)
 
 
21
Comcast
 
 
20
Monster speakers
 
 
19
Capelli slippers
 
 
18
Spalding
 
 
17
NBA 2K
 
 
16
Li-Ning shoes and apparel
 
 
15
Drone watches
 
 
14
vitaminwater
 
 
13
Gold Bond
 
 
12
Buick
 
 
11
Luv Shaq vodka*
 
*Pretty sure this never actually got released. Otherwise, it probably would have cracked the top 10.
10
Shaq Fu
 
 
9
Taco Bell
 
 
8
Nestle Crunch
 
 
7
Icy Hot
 
 
6
Mr. Big
 
 
5
Pepsi (Shaq Attack!)
 
 
4
Wheaties
 
 
3
Reebok
 
 
2
Triple-Double Oreos
 
 
1
Burger King (Shaq Pack!)
 
 

 

Gallery: Rare photos of Shaq

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