First Look at Ja Morant's Latest Nike Shoes
The "Ja 1" sneakers have been a success for Nike and Memphis Grizzlies star Ja Morant. The signature shoes have quickly sold out upon each drop, and have already been made in several different color ways. The latest edition of the Ja 1 sneakers were recently revealed, and they include a combination of colors that are inspired by the Nike Elite Youth Basketball League (EYBL).
The first look at Morant's latest Nike shoes was revealed on Twitter:
Morant liked this Tweet from Sneaker News, seemingly confirming the EYBL color way that should be very popular amongst young hoopers. One of the most popular players in the league, Morant certainly has an opportunity to be one of Nike's most successful athletes.
There were some questions about the future of Morant's Nike partnership after his second gun video incident, which resulted in a 25-game suspension from the NBA, but the brand has stuck by the Grizzlies star as he attempts to get his behavior back on track.
Always dominant in the sports apparel industry, Nike's basketball shoes are one of their heavy hitters. With athletes like LeBron James, Kevin Durant, Paul George, and several others, Nike has released some of the most popular basketball shoes ever. Ja Morant hopes his shoes can enter this tier of popularity, and the Ja 1 sneakers are certainly off to a good start.
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