Microsoft is predicting the NFL season using statistics and fan sentiment

1:13 | NFL
2014 NFL season to start with bang
Thursday September 4th, 2014

Microsoft is turning its considerable computing power towards a very important topic: Predicting each game of the 2014 NFL season.

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The company's Bing search engine correctly predicted all but the third place game of the World Cup's knockout rounds, and will be using a similar model for the other football this fall. However, they will be adding an interesting twist, incorporating fan sentiment into the prognostications, according to the company's Walter Sun.

In addition to this prior model, we identify fans on Web and Social sites and track their sentiment to understand the aggregate wisdom of this expressive crowd.  This introduces data which statistics alone cannot capture, providing real-time adjustments which surprisingly can capture injury news and other substantive factors in win probabilities.

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Fans with Windows phones will have the odds for each of the season's games sent straight to their phones, reports Max Nisen of Quartz.


Brendan Maloy

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