In light of Twitter controversy, LeBron James says he will join Snapchat

One day after unfollowing the Cavaliers on Twitter and facing a question about the decision after a big win over the Nuggets, LeBron James has vowed to join Snapchat.
Publish date:

Get breaking news and SI’s biggest stories instantly. Download the new Sports Illustrated app (iOS or Android) and personalize your experience by following your favorite teams and SI writers.

One day after unfollowing the Cavaliers on Twitter and facing a question about the decision after a big victory over the Nuggets, LeBron James has vowed to join Snapchat.

“Think I just may join the Snap this week,” James wrote in a tweet. “Another way for my fans to ride with me throughout my journey.”

The app, which allows you to post 12-second videos and photos, has become popular among NBA players. Heat center Hassan Whiteside actually influenced DJ Khaled, who runs the world’s largest account.

Late on Monday, James refused to comment on his decision to stop following his own team.

After James's postgame comments, he unfollowed several more accounts, including all members of the Cleveland media and a few national reporters. released a story. An anonymous source then told that James had gone on his unfollowing spree as part of his playoff preparation, which started early.

•​ ​Listen and subscribe to Open Floor Podcast on iTunes and SoundCloud

It didn’t stop there. Chris Haynes of wrote on Tuesday that James had stepped down as locker room DJ and has cut out public music consumption from his pregame routine.

James has said and done all of this in an effort to stay focused, yet he may now invite a highly-distracting app into his life. 

The Heat are very big on Snapchat. Does this mean that LeBron is heading to Miami? No, but let’s pretend he is anyway.

– Kenny Ducey