Bills Central

Key reasons why Bills don't need another wide receiver

There has been a lot of talk before and after the draft about the Bills presumed need for a wide receiver, but there are clear reasons why this is not the case.
Bills Khalil Shakir is congratulated by teammates Keon Coleman, Dion Dawkins, and Spencer Brown on his touchdown catch
Bills Khalil Shakir is congratulated by teammates Keon Coleman, Dion Dawkins, and Spencer Brown on his touchdown catch | Tina MacIntyre-Yee/Democrat and Chronicle / USA TODAY NETWORK

By now, you've probably heard about Buffalo Bills' GM Brandon Beane and his interview on a local radio show on WGR. If you haven't, you're likely one of those fans who turn off football during the offseason.

The abbreviated version of the story is that Beane has been criticized for not drafting a wide receiver earlier, but he made it very clear he is tired of hearing about the wide receiver talk.

Beane made some valid points during that interview, but there are other reasons that the Bills don't need to add to the receiver room. One must understand that Beane is always looking to improve or upgrade anywhere on the roster, regardless of who they already have, outside of quarterback Josh Allen. This was proven when, shortly after the interview, it was announced that the Bills brought in free agent receiver Elijah Moore for a visit.

The point is, the receiver group the Bills have is more than capable of competing for a Super Bowl. Can they be better by adding more talent? Of course, but at what cost and what position do you take away? The Chiefs have won two Super Bowls since Tyreek Hill left, when everyone said they would regress. We're not here to talk about the Chiefs or make comparisons. Instead, let's discuss the clear reasons the Bills don't need to add to the receiver room.

Most obvious reason, Josh Allen

Bills quarterback, Josh Allen giving hand signals to offensive teammates
Buffalo Bills quarterback Josh Allen signals they are going for the two-point conversion during the second half of the Buffalo Bills' wildcard game. | Tina MacIntyre-Yee/Democrat and Chronicle / USA TODAY NETWORK via Imagn Images

Josh Allen won his first NFL MVP a season ago because he proved he does not need a Stefon Diggs or any other perceived number one receiver to be successful. The team averaged more than 30 points a game in 2024, Allen recorded his fifth consecutive season of 40-plus touchdowns, and the Bills set a team record for points with Khalil Shakir as the number one in terms of targets.

One counter to this is, "What if Allen gets hurt? We don't have the offensive firepower to support a lesser-talented backup". The response to this is simple, you don't build a roster around your backup quarterback.

Bills offensive line is a reason that isn't talked about

Bills offensive linemen, Dion Dawkins and Spencer Brown celebrate after touchdown
Buffalo Bills offensive tackle Dion Dawkins (73) and offensive tackle Spencer Brown (79) celebrate a touchdown | Rich Barnes-Imagn Images

It seems crazy to say that the offensive line is a reason that adding wide receivers isn't needed, but here's why. The Bills' offensive line is considered one of the best in the league, and it allowed fewer sacks than anyone. When the receivers have time to execute their route and Allen has time to find them, it's incredibly difficult for any corner in the league to keep up and maintain coverage for an extended time. This also allows receivers to get downfield to stretch the defense, you don't always have to have elite speed to do this.

Lastly, Keon Coleman and Dalton Kincaid

Buffalo Bills wide receiver, Keon Coleman attempting to break a tackle after reception.
Buffalo Bills wide receiver Keon Coleman (0) is tackled by Arizona Cardinals cornerback Starling Thomas | Mark Konezny-Imagn Images

Heading into Year 2, it's not too much to expect more from Keon Coleman. Through the first eight games last season, Coleman had 21 receptions, 396 yards, and three touchdowns. He was on pace for 44 receptions, 841 yards, and six scores. The injury he suffered in week nine took him out for four games, and he struggled to get back on track when he returned. If he doesn't get hurt in that game, few fans would be questioning Beane selecting Coleman in the 2024 draft. Additionally, he's been spending time this offseason with CeeDee Lamb and working hard to improve his game.

Dalton Kincaid set Bills rookie records in 2023, and not just for a tight end either. He set the team record for most receptions by a rookie. You don't do that if you're not very good. It's not uncommon for a rookie to slide a bit in year two, as he learns the nuances of the game and opposing defenses have more film to study. Plus, Bills coaches said he struggled with injuries in 2024, and this was a big part of the issue, and to expect much more from Kincaid next season.

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Ronnie Eastham
RONNIE EASTHAM

Ronnie began covering the NFL and the Buffalo Bills three years ago, including content across outlets such as FanSided, Buffalo Rumblings podcasts, On SI and video content for Built In Buffalo.

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