Cowboys Country

Cowboys' Week 1 opponent prepares for predicted butt-whooping with new sponsor

The Dallas Cowboys face the Super Bowl champion Philadelphia Eagles in Week 1, and Philly is preparing for its signature play with a brand new, perfect sponsor.
Philadelphia Eagles quarterback Jalen Hurts lines up for the tush push against the Kansas City Chiefs during Super Bowl LIX
Philadelphia Eagles quarterback Jalen Hurts lines up for the tush push against the Kansas City Chiefs during Super Bowl LIX | Mark J. Rebilas-Imagn Images

The Dallas Cowboys enter the 2025-26 NFL regular season as massive underdogs against the division rival, Super Bowl champion Philadelphia Eagles.

Philly is favored by more than a touchdown in the primetime NFC East clash, so the team is going to have its hands full. One area of concern for Dallas entering the game is its suspect run defense, which could present some issues against the Eagles.

The Eagles can attack the Cowboys' defensive front with Saquon Barkley out of the backfield, and the virutally unstoppable "Tush Push" at the goaline.

MORE: 3 biggest concerns for Dallas Cowboys entering Week 1 vs. Eagles

The Tush Push is so effective, in fact, that the play has landed its own sponsor. It's easy to make fun of a hated rival, but the Tush Push sponsor is actually perfect. Welcome to the "Tush Push presented by Dude Wipes" era.

Well played.

The only thing that would make the sponsorship more perfect would be ad placement across Cam Jurgen's butt. You remember the pre-corporate UFC days when fighters were able to pick their own sponsor patches, right?

MORE: NFC East Power Rankings: Where do Cowboys rank entering 2025 season?

Let's bring it to the NFL.

Anyways, we'll see if the Cowboys have an answer for the Eagles when they take the field at Lincoln Financial Field on Thursday, September 4, or whether they'll be on the receiving end of a good old-fashioned butt-whooping courtesy of Dude Wipes. Kickoff is set for 8:20 p.m. ET on NBC, with live streaming available on Peacock.

Dallas Cowboys quarterback Dak Prescott hugs Philadelphia Eagles quarterback Jalen Hurts after the game at AT&T Stadium
Dallas Cowboys quarterback Dak Prescott hugs Philadelphia Eagles quarterback Jalen Hurts after the game at AT&T Stadium | Tim Heitman-Imagn Images

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Josh Sanchez
JOSH SANCHEZ

Managing Editor: Cowboys SI - Contact: joshsanchez@gmail.com

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